W. Chan Kim and Renee Mauborgne make clear the importance of fair process in a cooperation between executives (managers included) and the laborers in a cooperation. The main point of this article is to talk about a main conversational void experienced across cooperation today. The idea is many managers make unclear the overall goals in a cooperation causing the laborers to loose confidence and trust in their managers, drastically declining productivity. Using a fair process the company is able to take care of the conversational void bringing laborers online with the cooperation's overall goals even if they disagree with the projected outcome.
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by in Harvard Business Review on January 01, 2003
