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by Darrell Mann and Ellen Domb in on September 27, 2011

In this article Karrell Mann and Dr. Ellen Domb discuss e-companies and how the use of TRIZ techniques helps them solve contradictions in turn allowing them to become successful. Because you are an e-company you have a lot of competition for clients and they are only one click away.  Contradictions, especially consumer based, are a high priority because consumer satisfaction is such an important aspect of being a successful e-company. If a company were to develop themselves with a TRIZ based foundation they would gain the tools to successfully solve contradictions, and have ability to become a successful e-company.