Enterprise 2.0: The Dawn of Emergent Collaboration

Andrew P. McAfee describes Enterprise 2.0 as a way to revolutionize a company's information network.  For years information has been spread through two way messaging or a platform where everyone can view, but few could edit.  This article describes Enterprise 2.0 as the ideal information distribution network. Using Enterprise 2.0, everybody is able to view and edit content enabling collaboration throughout the company otherwise known to be impossible.